TRANSPIRE: Projects

Research, branding, execution, production, and communication

Concept Development

Nissan Ellure: Sophisticated Rebellion

LG: Smartphone Concepts

Internal: Future of the Number 2 Pencil


Research

Pearson: Decision Making and Collaboration

Facebook: Chat Research Planning

Adidas: Target Shopping Experience

Logitech: New Product Innovation


Strategy

iGO: Product and Branding Strategy

Infiniti Etherea: Eco-Luxury

Infiniti Q50: Luxury Sports Sedan


Brand Development

Young Guru: Logo and Publicity Products

Adapt: Product Identity

Six Intel: Naming to Marketing Collateral


UX Development

Blackboard: Student and Admin Experience

groupMD: Medical App

Hiya Tea: From Web to Doorstep


Product Design Development

Frends: Headphones and Earbuds

xDoria: the 2012 Collection

Becomb: Infiniti Piece Production


Video

Nissan Design Context Laboratory: Concept Videos

Hiya Tea: Explanatory Video

Avery: Marketing Partnership Video








Concept development for the new Q50 2014 sedan. We developed the conceptual direction for this segment to inspire technologies targeted at those entering the luxury market and looking to move up.


Potluck Activities:
Target Customer Research
Market Trend Research
Product Strategy
Concept Development