TRANSPIRE: Projects

Research, branding, execution, production, and communication

Concept Development

Nissan Ellure: Sophisticated Rebellion

LG: Smartphone Concepts

Internal: Future of the Number 2 Pencil


Research

Pearson: Decision Making and Collaboration

Facebook: Chat Research Planning

Adidas: Target Shopping Experience

Logitech: New Product Innovation


Strategy

iGO: Product and Branding Strategy

Infiniti Etherea: Eco-Luxury

Infiniti Q50: Luxury Sports Sedan


Brand Development

Young Guru: Logo and Publicity Products

Adapt: Product Identity

Six Intel: Naming to Marketing Collateral


UX Development

Blackboard: Student and Admin Experience

groupMD: Medical App

Hiya Tea: From Web to Doorstep


Product Design Development

Frends: Headphones and Earbuds

xDoria: the 2012 Collection

Becomb: Infiniti Piece Production


Video

Nissan Design Context Laboratory: Concept Videos

Hiya Tea: Explanatory Video

Avery: Marketing Partnership Video








We worked on various in-home interviews and participatory design activities to gain insights into product opportunities for the home. In conjunction with Vital Findings.


Potluck Activities:
• User Research Planning
• User Research Material
• In-Home Ethnography
• Innovation Workshop